top of page
Lays_concept_South_Korea_02.png

For so long, US Lay's customers complained they couldn't get the unique global flavors of Lay's unless they were traveling. With the Lay's Flavor Drop, customers could choose from 3 beloved Global Flavors from Greece, India, and South Korea, and even win a chance to go there. Gorgeous illustrations by Helen Lee. 

CD:   Matthew Schaffer          ACDs:   Sadie Caparelli & Allie Kainz       

AD:   Sara Cusumano              CW:  Joanna Stubbins

Production:   LOBO                  Illustrations:  Helen Lee

bottom of page